Visual Identity for Campaigns Content

Preparing for an upcoming campaign? Learn the process for developing your campaign visual identity and get an introduction to font and colour selection. Participants will put their learning to the test, creating a campaign social graphic template with freely available web tools.

Lessons

  1. Visual Identity 101 - Understanding the process
  2. Colour selection
  3. Font selection
  4. Case Study: Logo development
  5. Exercise: Create a social graphic template

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